| For example... FACT: Two years ago, two very similar people went into business. Today, one is broke and the other is a multi-millionaire. What made the difference? It wasn't their products.... It isn't their desires for success... But Peter Sun is bringing in money by the truckload, living life on a permanent vacation, sunning on the beach at his home most days when he isn't traveling worldwide, while Good Ole Bob is sliding down a hole in his backyard - fast. FACT: The plain truth? The brand new millionaire understands and applies just a few key ideas that the newly bankrupt person did not. Period. Just a few key principles! It isn't anything that requires any effort or extra work. It isn't anything that
requires brains, good looks, or youth. What Is It That Makes One Person A Millionaire... And Thousands More, Failures? Expensive design services... Expensive licensing fees on controlled graphics... Really expensive printing (Bob didn't know it, but the agency was getting a kickback! The more they spend, the more they earn!) Guess you could say Bob learned that advertising agency four color gloss doesn't really sell that well. A little too late. Hey, it looked great! But it doesn't sell! But how was he to know? After all, he'd been establishment-bred and misled. But the good news is that success is only a matter of knowing how to write a letter that SELLS! This is the Ultimate Secret That Let's You Quickly, Safely, And Insanely Make Really BIG Money!!! This small difference makes all the difference. Master the secrets of salesletters and your business can become an endless easy money machine. You actually could turn your life into a paid vacation! Do millionaires work 100 times harder than you? No way, there are only 24 hours in a day for anybody. They work smarter not harder. Millionaires know secret information that makes life easier for them. They know the right people and contacts that help them. They know power money secrets that give them shortcuts to a carefree life of financial freedom. And, if you want to know them, who could you possibly go to that's better than Ted Nicholas? He's done it - and done it good!!! You'll find yourself entertained by his personable style as you are instructed in the deadly art of writing killer sales messages. A SUCCESSFUL DIRECT MARKETING LETTER GIVES YOU THE ULTIMATE MARKETING LEVERAGE! It don't get any better than this! And now it's as easy as turning on your TV! Is It Really That Easy? Oh yes! Americans spend over $200 billion on mail order sales every year! You don't need too big a share of that giant pie to make your millions. Come on in' the money's fine. Half of the adult population of this country, over 90 million Americans, buy goods and services by mail every year! The success stories of companies using direct mail are growing in number every day. At the same time, the numbers of consumers who read and respond to direct mail letters, ads, catalogs, and internet sites are on the rise. Why is direct mail so effective? The first reason is, the changing demographics of our society have created a need for mail order shopping. With more and more parents working there is less time to drive to the shopping center. Mail order shopping can be done from the comfort of an easy chair at home, after a parent puts the kids to bed, or when a single person gets home from a long day of work. Direct mail sends a perfectly crafted sales message to a specific targeted consumer's door, to be reviewed at their convenience... The catalog, letter, or other selling copy explains everything about the products and services, answers all the questions, gives prices and options, never bothers anyone during dinner, never interrupts a television show, and never puts sales pressure on anyone. And you don't ever have to experience rejection! "I don't like rejection, do you?" (Ted Nicholas, tape 1) The second reason direct mail is so effective is because it is targeted, efficient and measurable. While radio and television ads blanket the public and hope someone is interested, direct mail goes direct to a person who has demonstrated an interest in the subject or product. Thus a company selling a juicer can send their offer directly to subscribers of Vegetarian Times magazine. While Omaha Steak, which sells filet mignons by mail, would never mail to that group. Direct mail results can be measured to the 10th of a percent. Advertisers using other mediums complain that "We know half of our advertising is wasted but we don't know which half." Ted Nicholas will teach you how to "test" your way to Riche$! Not a problem with direct mail advertisers. They know down to a dollar exactly which of their advertisements are effective and which are not and they can adjust their efforts accordingly. And It's Getting Even Better! Today the little guy can take his message to the internet. With an estimated seventy million people every day surfing and spending money, the internet is making thousands of enterprising entrepreneurs filthy rich! Doing something they love! The numbers are skyrocketing! Internet technology may be newer than mail... And faster... And the numbers may be bigger... And advertising costs may be just peanuts compared to magazines and TV, but it still comes down to you've got to convince someone to spend their hard-earned money with you! It always comes back to copy - the advertising message. In an envelope or on the screen, you have the competitive edge when you know how to write direct marketing letters that SELL! A BILLION Dollar Letter The Wall Street Journal has been mailing the same sales letter for years and years. It is 810 words altogether. The sales letter has never won an advertising award. It has simply worked and worked, generating sales to the tune of one billion dollars. Did I say a BILLION? Yes. One billion dollars from 810 simple words. Calculating the dollars generated by those 810 words reveals earnings of $1,234,567 dollars per word. "Over $1 Million Dollars Per Word!" No best-selling book can claim one-thousandth of that. Such is the power of salesmanship in print! Would YOU like to have a few magic words like those working for you - so you don't have to work so hard yourself? Of course you would. There is no person on earth better qualified than Ted Nicholas to give you the full inside sweep of these valuable secrets. And that's just what he does! Ted Nicholas the master copywriter, shows you step-by-step how to create your own money
machine letters in his stunning videos and workbook workshop titled... "Secrets Of Direct Marketing Letters That Sell!" Yes! You Can get help from the millionaire Ted Nicholas! Ted Nicholas has made his millions through the mail. He's the author of 14 best sellers, including the million seller How To Form Your Own Corporation Without A Lawyer For Less Than $75. He's sold every one of them with direct marketing... over $500 Million Dollars Worth of Products and Services. He's spent $100,000,000 of his own money learning what works! Now you can take advantage of his success and his real-world knowledge! Now it's your turn to outsmart the system and live the good life! We captured Ted Nicholas speaking to a core group of the world's most successful marketers, who each gladly paid $1,200 to see him. Now you can have Ted visit your living room through the power of video taped seminars. Now you too can enjoy the millionaire's lifestyle with the help of possibly the most successful direct marketer in the world! You can sell darn near anything by mail - IF you know the secrets. Ted Nicholas tells them to you in his hush-hush videos that we want to send you today. Companies are using direct mail to successfully sell furniture, magazines, gourmet
food, jewelry, fine wine, electronics, kitchen ware, clothing, toys, magazines, cigars,
records, golf equipment, home loans and credit cards, computers and software, works of
art, vitamins, cameras, office supplies and printing, wigs, flowers, gardening plants and
equipment, books, cosmetics, videos, exercise equipment, pet supplies, collectibles,
newsletters and much more! Here's What You Get! "Secrets Of Writing Direct Marketing Letters That SELL!" consists of two major parts:
Ted's life is a paid vacation and yours can be too! Oh the rewards of success! You'll see Ted in action... You'll see his charming smile when he says, "The best kind of income to have is passive income!" You'll see that he delectably enjoys being rich... and you will too! Ted is retired now and jet setting across Europe to ritzy vacation destinations. The only way to get these secrets are from these 4 videos and the handout workbook. The seminars these tapes come from cost thousands and thousands of dollars. Believe me, I've paid that. And lots of world class marketers have. Why learn from anybody but the best? Now you can see and hear everything for pennies!
Imagine living at a beach resort... and your money just shows up in the mail. Automatic deposits. You are getting paid for an activity you did once and that was it. You wrote a letter, maybe 810 words, and the money just keeps rolling in! You might not make a BILLION dollars like the Wall Street Journal letter did but you'd
probably settle for $3 MILLION, wouldn't you? You can honestly make thousands of dollars - without really working very hard! That's the power of a good direct marketing sales letter. That's why I'm living the good life. In fact, I even make good money while I'm asleep!
I love to wake up, slip into my office, and find I'm thousands of dollars richer than I was when I went to sleep. Makes the whole night better. Some customer in another time zone, another country, or somebody who was up late or early, has sent me a fax as I snoozed and I've made some great income while I was sleeping. Then, after I've showered, eaten, and blessed the family, I tear back into my office for the mega orders waiting for me from my internet site. It just purrs along without my active involvement... I mean it's registered on the search engines and all... And I'm thousands of dollars more richer - all while I slept! But the action has only just started, because I still get the phone orders that came in and, for an afternoon delight, the mail at 1:30... That's the power of effective advertising. And I learned it all from Ted Nicholas. And it can be yours! The fact is, knowing how to write really effective sales letters can earn you an easy income day and night, on weekends and holidays, when you are out playing around or shopping, and yes, even while you are in bed sleeping... You can wake up from a good night's sleep (or a nice afternoon nap) and check the fax and mailbox and see that you've made money! One man just wrote that he made an easy $73,000 in 60 days with this course! Others have made even more. Mark Nolan is rather proud of the fact that he's made over three cool million dollars - from the comfort of his kitchen table! Opening up envelopes with checks in them! He wrote a 4-page letter. You could write a four page letter. Especially when you learn all the secrets of writing direct marketing letters that SELL!
What Do They Have That You Don't Have? All that our successful students have had that you didn't have were sizzling letters and communications directed at the right people. That's it. The secrets that Ted Nicholas reveals have been standing between you and thousands upon thousands of dollars of easy money coming in every day and every month for years and years to come! Now you can own these coveted secrets! For peanuts! There is nothing like this system available anywhere else. There has never been anything like it before and there never will be again. I love it! You'll Need 5 Banks To Store All The Money You'll Earn From The Secrets Ted Reveals In These 4 Coveted Videos Here's just a small sample of what you'll discover and learn in Secrets of Writing Direct Marketing Letters That Sell!:
Talk About Quality Of Life!
Makes writing that killer sales letter easy! What a relief!
Your Riches Are Assured When You Learn This Powerful Principle!
It's simple, and it doesn't require any additional work, effort, or money! But you've got to know about it!
Through the modern miracle of video, you can be in the audience as Ted Nicholas reveals these secrets!
Even in today's computer age,
Be sure and have your notepad handy when you're watching tape 2,
Graphics can boost your response by 200-300% or they can trash it into the gutter. Ted Nicholas reveals everything you must know!
"Sounds Great, But What Is This Going To Cost Me?" That's a good question and it shows you have good business sense. I like that. Although, take it from me, once you experience the power of these secrets you'll recognize that almost any price would be too cheap - your investment becomes trivial compared to the money these secrets make you! But I do have good news for you! As part of a limited time marketing test, we've decided to give you the entire package not at the regular price of $497 - and it's worth 100x that, EASILY - but at the super discounted price of only $297.00! Yes, for a limited time, only $297!!! That is peanuts compared to what the seminar attendees paid and compared to the millions of dollars these tapes have helped some of our happy customers to earn... and what they will help you earn. It's almost embarrassing! You'll love life a whole new way, because when you own these secrets of writing direct marketing letters that sell, you can roll out any time - when you feel like it - to rake in gobs of quick, easy cash without a lot of hard work or expense. It's what so many people are looking for and we've finally uncovered the system that makes it all possible! Ted Nicholas reveals all the secrets to make your mailbox a golden mailbox! Some of our students cheerfully admit that many days they do no work at all. Or their spouse. Maybe they lay on the couch and read a novel, or take their kids to the park, walk the dog, ride bikes, go shopping, basically just goof off all day.... and yet they still make plenty of money! I assure you that's my life! (Quite a contrast from my two former jobs - corporate America and the educational establishment!) How could life be sweeter?!! And it can be your life too, once you own the Secrets To Writing Direct Marketing Letters That SELL! 10 FREE Million Dollar Bonuses If you are one of the first 300 to order, we'll throw in the following bonuses! These are yours to keep, just for giving Ten Nicholas a chance - regardless of whether you keep the course or send it back. First Bonus Set Includes the 4 Special Reports (actually recent issues of his Direct Marketing Success Letter) that Ted Nicholas hand-picked for the exclusive coterie gathered to learn from the Master's Master!
Second Bonus Set You get copies of 4 different million dollar display ads that Ted has written. Two of them illustrate his principle of the "hidden benefit" headline - all have been enormously successful. If you'll pay attention to these ads, and read them closely, your benefit can be ENORMOUS! You can copy the style, mimic the phrases, make those same kinds of headlines, and
write your own killer letters and ads... And get rich quickly! Third Bonus Set You get 2 cassettes of a special closed door Midnight Marketer's Breakout Session. The sparks fly as Ted brainstorms gives on-the-spot down-and-dirty answers to some hard marketing questions until 1:30 am. And now you can be there too! You couldn't pay to get in here - it's by invitation only!. You will learn a TON about your own product and marketing questions just from listening to this select group of marketers ask questions about their projects. A lot of the marketing projects and challenges have a commonality... most of them you will personally relate to. This session is definitely for the serious marketer. And it's yours for FREE! No doubt about it, these two cassettes are easily worth your entire investment in the
whole program. And they're yours free just for trying Secrets Of Writing
Direct Marketing Letters That SELL! These secret tapes are not available anywhere
else, at any price. The Value Of What You Receive!
Total "Factual" Value of this program exceeds $1,000! You Get $688 Worth Of Bonuses Absolutely FREE! - Yours to keep just for trying out this video workshop. But you only invest $297.00! For A Limited Time! You Save $988 If You Act Now! But that's only the beginning, because the true conservative value of this information to you in your business can easily exceed a million dollars. When you consider that the man who is sharing it with you has earned $500 million, $1 million is chicken-feed! Your 100% Satisfaction "You Deserve No Less" Guarantee My goal is to have you experience the thrill of making as much money in day as most people do in a month, as much money in a month as many people make in an entire year. And if you're a real go getter, I want to help you make as much money in a year as most people do in a entire lifetime! And this is the program that can do it for you. ...but if you don't agree.... Anything you ever get from Parthenon Marketing, Inc. has an unconditional thirty day satisfaction guarantee. Review the program in the comfort of your own home for a full thirty days, 1/12th of the year, and if you're not satisfied for any reason, just send the product back in resalable condition for a prompt, courteous, cheerful refund. You deserve no less! Limited Availability For the first 300 that order... This is the first time we've ever offered this incredible video and workbook course at this incredibly low price! We can't tell how fast they'll sell out. As you'll learn about on the videos, this special low price is a test. Once we've sold our current inventory at this low price, that's it! So hurry, before it's too late!. There is virtually no competition. The good news is, since each person uses the master skills of writing marketing copy that sells to market his or her own unique product, there is really no competition. One person uses them to sell jewelry, for instance, while another uses them to sell flowers. Another uses them to sell language books, and another sells a business opportunity in engraving. You see, there is no competition. Except... you'd better order this program before your direct competitors do!!! Nevertheless, I don't intend to flood the world with this secret powerful information. I've printed up 300 copies, and when they're gone, that's it. P.S. Don't worry, if your check or money order arrives too late to take advantage of this special offer, if we sell out of our stock before your order arrives, we'll send it back uncashed. If you wanted to order by credit card, we won't run your card... and will simply return your order unprocessed. Tested, Proven, Profitable, 100% Legitimate And Really Easy To Follow! Let me share a lesson with you that I had to learn the hard way. Quit looking for a "get rich quick scheme." Those schemes don't work! No scheme can make you a million dollars in time for your date this Friday night. Deep down in your heart you know that's ridiculous. But a tested, proven-profitable, legitimate cash-flow generating business system like this one can and will quickly bring you the financial freedom you want and deserve. Being able to write sells letters that pull in the orders like a money magnet, without any high cost or risk or hard work... That's a real breakthrough. I know from experience, careful research, and the success of people I know and have seen first hand, that anyone, including you can put this simple system into action. "Come on in, the money's fine!" Take Your Ticket To Financial Freedom TODAY! Now it's your turn. Isn't it about time you got your share of the billions of dollars changing hands every day in this country? You deserve it! Offer your product to a global market using the internet, and you're playing on a trillion-dollar playing field! But whether it's through the mail or over the internet - Your success depends more on the COPY you use to sell your product than it does on the actual product itself! Now you can learn all of the secrets of the richest direct marketer that has ever lived! You get it ALL in Secrets Of Writing Direct Marketing Letters That SELL! Your ticket to financial freedom is ready and waiting for you to use it, right now, before it is too late. The gravy train is leaving the station so get aboard while you have the chance - don't be left standing by the wayside. Everything you need is included in this special package. Just put it into action. Sincerely,
Ted Ciuba P.S. SPECIAL CONTEST BONUS. If you sensed that I talk about Ted Nicholas with a passion - I confess! I was there at this seminar. It happened in San Diego, California on historic October 2, 3, 4, 1994. I had tried mail order for years - with a 100% failure ratio. (I'd got some orders, but had never broke even...) Consequently, I was still teaching school. Then I met Ted Nicholas. His friendship has meant more to my career than any other single event! My first letter after Ted's expos has already earned me millions, and I'm convinced it can do the same for you. As I explained it one night to my sweetie, "I came a teacher... I left a marketer."
You can't get this anywhere else. Just write your answer, your return address, and tell me you've won "Ted Ciuba's Private No-Brainer Sales letter Formula!" Value of this 7 page report: $97. This report reveals in full detail the same exact plug-in formula I use to effortlessly
spin out million dollar copy. In my humble opinion, I think you'll find it the easiest,
most powerful, absolutely foolproof check list you need to turn out million dollar
letters. It's the perfect compliment to the Ted Nicholas course, How To Write Direct
Marketing Letters That SELL! The value? It took me a lifetime to get the
knowledge... And a few weeks to write. But - it could be the missing ingredient that's
worth a million dollars to you! P.P.S. Oh, and the cost to get started? A roll of stamps! Some pocket change! Compare this amazing low business start-up cost to, say, a hamburger franchise for example, where you pay a franchise fee of $25,000 plus a minimum of $50,000 to lease it and $250,000 to purchase it... or about half a million dollars when all the costs are added together! Many other businesses you see advertised in any big city newspaper charge one year's estimated gross income. And it would be worth every penny if it brought in a great income. Instead, all you need is few stamps and you are ready to roll. Talk about
starting a business on a shoestring! This is amazing! You can do it! P.P.S.S. I respect you. Remember, if you're not satisfied - for any
reason you can get your money back. No questions asked! But I would be
less than truthful if I didn't remind you that it's not really $297 - But you're not even
risking that, since there is no risk with my "you-deserve-no-less
guarantee". However, even if you don't aspire to the hundreds of millions that Ted has pulled in... You stand to lose millions P.P.P.S.S. And what can that millions mean?... Travel, love, colleges, opportunity, time with your family, security, retirement?...
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